020 34745131


Welcome to the wonderful world of Williams & Rice, our luxurious new hair and wellness destination in the heart of Chelsea, London.

Here you will receive a genuine welcome in an inspiring location – where feeling good meets style, and where exacting attention to detail and creative and technical skills meets real life. At Williams & Rice we believe that every client should have truly beautiful hair in terms of cut, style and colour – whether they want an easy everyday style, that looks fantastic day after day, show stopping event hair for that special occasion, a quick tidy up, or expert effective advice for hair concerns.

And for gentleman, as husbands and fathers ourselves, we understand the need for an understated, efficient yet accurate grooming service. We are the ONLY salon in the UK offering 'fractional mesotherapy' traetments for hairloss , withamazing, emotional results.

Having spent many years honing our award winning craft, while sharing a career long friendship, we have founded our hair and wellness salon with one distinct goal in mind: to ensure our clients look and feel fabulous.

We offer an extensive range of services from head to toe for men and women; everything from hair to award winning nails and aesthetics, to Londons tiniest VIP gym (with huge results). Clinets can book in for their regular treatments, as well as joining us for a range of specially curated , exclusive events designed to connect hair, wellness and grooming with like-minded partners and experts - along the lines of a private members' club.

We very much look forward to welcoming you, your family and friends at Williams & Rice, where a talented team will warmly take care of you, while offering exceptional services.

Will and Dan

Our Story

Our 200 year-old, Regency-fronted salon in Chelsea’s Smith Street is a dream come true – and not just for our clients. Individually we have enjoyed successful careers in some of the best-known salons around the world. But we wanted to create something more and, specifically, in our home town where our clients are also our neighbours. We loved the idea of ‘giving back’ by bringing our worldwide skillset to friends, neighbours and clients who fundamentally believe in exceptional results. And who believe in us. Our house is your house and no request is too small. W&R clients are treated as individuals whose personal style and beauty is celebrated.

Together we bring this collective expertise, as well as career-long relationships with a growing team of stylists and colourists, to create exceptional results. After all, the old idiom ‘it takes a village’ is so true.

Things we like

This is a little section within the salon where we are curating some really brilliant products that we like! Have a look either here on line or next time you are in the Salon.


Our clients and stylists are really enjoying using the Pureology range. Being additive free is a real bonus, and leaves hair feeling and looking fabulous. Pureology is the multi-award winning number 1 professional colour care brand. L'Oréal pioneered the natural movement with its sulphate free shampoos and 100% vegan formulas. Word quickly spread and Pureology became a beauty editors favourite, loved by expert colourists and clients alike. We love the Pureology range that includes shampoo, conditioner leave-in treatment, hair mask & deep conditioners.


Will and I love Marvis toothpaste and mouth wash, so we have added a range of its products to our 'Things we like' section in the salon. Marvis has revolutionized the concept of toothpaste giving it a multi-faceted, modern interpretation with an extraordinary appeal. The breakthrough collection boasts 7 masterpieces of taste: real, original temptations that conquer at the first sampling. Original aromatic mixtures provide new, exquisite sensations that transform a simple daily gesture into a moment of pure pleasure. At Williams & Rice we are carrying Marvis whitening mint, classic strong mint and amarelli licorice toothpastes as well as mouth wash.